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Mission Control · Austin --:--
FRANCOM is our AI guide. It answers from this site and a franchise-rules primer, links every source, never estimates earnings and doesn’t give legal advice. Please don’t share sensitive personal information.
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At a Glance
Franchising for founders,by founders.
You built a business that works. Now grow it into a national brand without losing what makes it yours. Franchise Incubators builds the franchise company with you, with our own capital ready to deploy when the fit is right.
BaseAustin, Texas--:--
01
You built a business that works. Customers keep coming back, and people keep telling you to franchise it. Then the questions arrive all at once.
Each answer takes money or know-how the business doesn't have yet. And you're still running it every day. Some of the help on offer comes from sellers who win at the signing table and disappear before the ribbon cutting. You shouldn't have to choose between staying small and betting everything you've built.
02 · The Odds
Three numbers every founder should see before franchising.
18%
Fewer than 18 percent of franchise brands ever reach 100 units (2026).
37%
More than 37 percent of brands that passed 100 franchised units since 2010 now run fewer units than they did at their peak (2026).
35 to 120
Royalties usually start covering the cost of running a franchise system between 35 and 120 open units, and at about 80 for most brands (2026). Brands with 50 or fewer units opened an average of three new locations in 2024.
At about three new locations a year, the climb to 80 takes years. Our model is built for that stretch, with capital ready to deploy when the fit is right.
Franchise Readiness Check · 12 statements
See where your business stands before you talk to anyone.
Years ago I co-founded BODY20 and grew it into a franchise. Along the way I learned that a franchise system is only as strong as the owners inside it, and that's where we start with every brand.
03
We've sat in your chair. We've built, franchised, bought and sold businesses ourselves. Now we build franchise companies with founders, and we stay through the years when royalties are still small.
You work with people who have run a franchise launch themselves. The playbook we hand you is one we've lived.
Our own capital is ready to deploy when the fit is right. When it isn't, we say so.
A retainer covers getting your brand ready to franchise, and we earn a success fee on each franchise awarded. We judge our work by the health of your system.
A readiness assessment, a multi-year plan, unit economics, an operations playbook and a performance framework. Yours to keep, whatever happens with the partnership.
What we measure
Not our primary success metricHow many licenses got sold
Franchise Readiness Check
An honest read on whether your business is ready to franchise, in about four minutes.
Evaluate Your Brand04 · The Launch Sequence
Four stages, run with you, each one ending in something you can hold.
Stage 1 · T–3
An honest readiness call. We learn your brand and your numbers, then tell you what the business is ready for, including not yet.
You leave withA readiness verdict and a clear picture of what franchising would cost you in money and time.
Stage 2 · T–2
We help you design the model and prepare the FDD with your franchise counsel. If you don't yet have an operations manual, owner training or a discovery process (how candidates get to know your brand before they buy), we partner with you on those too. Where the fit is right, our capital goes in beside yours.
You leave withA franchise system ready to award its first units.
Stage 3 · T–1
You award franchises to owners who fit, and we support them so they succeed. Franchise development runs through this stage, which usually lasts three to seven years.
You leave withA system that grows because your owners vouch for it.
Stage 4 · GO
When you're ready for what comes next, we help you search for an equity partner. You might sell and step away, or sell a share and keep leading.
You leave withA plan for your next chapter, built around the role you want.
Find out which parts of your business are ready to franchise and which need work.
Evaluate Your Brand
05
845,000Franchise establishments projected across the U.S. this year
Each one runs on a system someone built first. We help founders build theirs on purpose, with proof and support in place before the first owner signs.
06
Founders launching with us now. Every milestone here carries a date you can check. You won't find revenue claims on this site, for these brands or any other.
Wondering if your brand is ready? The check takes about four minutes.
07
Forty seconds on what comes after people start telling you to franchise.
08
Twelve statements from our playbook for founders. In about four minutes you'll see how your business scores on six areas and which gaps to close first. No email needed to see your result.
Statement 1 of 12 · Your economics
My business has been profitable for at least two full years, and clean financials can prove it.
09
Guides, tools and checklists built from our playbook for founders, Cleared For Launch. Every number carries its source.
10
Stay in one market too long and a weaker brand can take your category. Rush in, or take a deal from a position of weakness, and you risk the business you built. Done right, you stop being the operator who holds everything together and become the franchisor of a national brand.
Start with the Franchise Readiness Check. Twelve statements, about four minutes and an honest read on readiness, including when the answer is not yet.
